Shopify Sale Price Tutorial — Add Compare-At & Strike-Through Tags

How to Add Sale Prices & Strike-Throughs in Shopify — Display On-Sale Badges Easily

Running sales the right way on Shopify is one of the most effective ways to build urgency, boost clicks, and increase conversions. In this guide, we’ll look at how to add sale prices, strike-throughs, and automatic sale tags to your products in Shopify — step by step.

Inside your Shopify admin, go to Products → Select a product → Variants → Edit. Under the Pricing section, you’ll see two important fields: Price and Compare-at Price. The Price field is your active sale price — the amount customers pay. The Compare-at Price is your regular price, which appears crossed out to show the discount. If your compare-at price is higher than the regular price, Shopify automatically displays a sale badge and strike-through.

Example: if your product normally sells for $80, but you want to run a limited weekend sale for $49.99, set Price = $49.99 and Compare-at Price = $80. After saving, your product page will now show the original price crossed out with a clear sale badge.

If you need to update multiple products at once, select all items from your product list and click Bulk Edit. Then add the Compare-at Price column. This lets you apply sale pricing in bulk — perfect for Black Friday, seasonal deals, or clearance campaigns. Once you’ve adjusted your prices, click Save to apply the sale instantly across your store.

When your sale ends, remove or lower your compare-at prices so the badge disappears. Consistency matters — your sales should start and stop clearly to maintain transparency and trust. Don’t leave “sales” up forever, as this can reduce urgency and credibility.

Real urgency and limited-time offers drive genuine customer action. If you’re running a weekend sale, clearly announce the start and end times on your homepage banner. After it ends, restore normal pricing — this helps customers recognize your brand as trustworthy.

If you’re still building your Shopify store and want a proven roadmap, check out the 30-Day Beginner’s Shopify Program. It walks you through how to properly configure products, pricing, themes, and marketing from scratch.

For more tutorials like this, visit the Professor Commerce homepage and subscribe on YouTube for new weekly Shopify tips. If you’d like to support the channel or feature your brand, check out our Patreon page.

Comments

Post a Comment

Popular posts from this blog

Shopify’s New AI Search Just Got Better — Here’s How Semantic Search Works

Image
What Is Shopify Semantic Search? AI Search Explained for 2024 Merchants Shopify’s new Semantic Search feature is one of the most powerful AI updates for merchants in 2024. It uses artificial intelligence to understand what customers actually mean when they search — not just the exact keywords they type. This post breaks down how it works, how to turn it on, and what it means for your Shopify store. In Shopify Summer Editions 2024, a small but significant update introduced Semantic Search to more plans — expanding from Shopify Plus down to Advanced and beyond. The feature first appeared in Winter Editions 2024 as an exclusive Plus-only feature. Now, it’s rolling out to more merchants, signaling Shopify’s growing investment in AI-powered store improvements. So what exactly is semantic search ? The term “semantic” means “relating to meaning in language or logic.” In practical terms, it means Shopify’s AI can now interpret the intent behind what customers type into your s...
Read more

Adding Store Policies in Shopify — Refunds, Privacy, and Terms (Beginner Guide)

Image
How to Add Store Policies in Shopify (Refund, Privacy, Terms of Service Setup) Adding store policies like refund, privacy, and terms of service pages is one of those critical steps that makes your Shopify store look professional and trustworthy. In this beginner-friendly guide, I’ll walk you through exactly how to set up your policies, connect them to your footer, and make them visible on your live store. When you first launch your Shopify store, you’ll notice there are no refund or privacy policy links visible in your footer by default. That’s because you first need to create those policy pages and then connect them manually through your navigation settings. Let’s go step-by-step. Step 1: Locate Your Shopify Policy Templates Go to your Shopify Admin → Settings → Policies . Here you’ll find blank spaces for your return policy, privacy policy, terms of service, and shipping policy. If you’re eligible, Shopify will offer a Create from Template button that automatically gene...
Read more

How Shopify’s New “Buy With Prime” Feature Works (Amazon + Shopify Integration Explained)

Image
How Shopify’s New “Buy With Prime” Integration Works Shopify just announced one of the most unexpected and exciting updates in recent memory — Amazon’s Buy With Prime button is officially being added to Shopify checkout. For the first time ever, Shopify merchants will be able to let Prime members purchase through their store using their Amazon credentials, fast shipping, and easy returns — without losing control of customer data. This is a major step forward for merchants who want to give their customers more flexibility at checkout while maintaining 100% ownership of their brand experience and data. Essentially, this integration connects Shopify Payments with Amazon’s fulfillment network , giving sellers the best of both worlds. As explained by Shopify, merchants in the U.S. will soon be able to activate Buy With Prime directly within the Shopify Admin. Once enabled, a button will appear at checkout — just like PayPal or Apple Pay — but this one will say “Buy With Prime....
Read more